By If you were not aware of this fact, let me tell you that one of the most effective ways to have an organized and powerful Instagram account is to schedule your posts. Consistency is the key to engagement, so you need to maintain a consistent posting strategy. This would make your account look so disciplined.
These days Instagram has more than 1 billion active users who share millions of posts every day and make it hard for your posts to be seen if you do not have a specific strategy. If you want your content and posts to get engagement and to be noticed, you need to know when your followers are more active. Then after that, you can choose those times as your appropriate time for posting.
This information can easily be detected if you switch to a business account on Instagram. You need to keep in mind that you do not necessarily have to have a business to own a business account and you can opt to do that any time you want just to have access to a lot of capabilities of Instagram business accounts. Now it’s time to know about the benefits scheduling your Instagram posts can have for you.
Why should you schedule Instagram posts?
Instagram studies and personal experiences of Instagrammers show that the accounts which post 7 times or more a week have 3 to 4 times more engagement than those who don’t. This would show how consistent posting can help your account to grow. Moreover, it is believed that businesses who post more than once a day can drive more interaction and followers to their accounts, but remember not to overdo posting, 1 to 3 posts a day is the best.
Now imagine since you want to keep your engagement growing, you have to open your Instagram app 3 times a day to choose the post you want to share, take time to edit it and find the right caption for it, list the relevant hashtags under the post and decide what filter would go best with it. Doesn’t that take a lot of your daily time which you have to devote to other tasks of your life? Such as your job, your routines, and your family? But you still have to be active on your Instagram and share posts if you want it to grow and to be consistent.
That’s precisely when Instagram post schedulers would come in handy. An Instagram post scheduler is made to auto-post your content at the exact time you have set for them to be posted in the future to get the most engagement for you.
Other benefits of scheduling your Instagram posts are as below:
- It saves times and energy
Now that you have decided to auto-post to your account, you do not have to devote hours a day to open Instagram several times for posting to your account and wasting time editing filters, captions and hashtags. All you have to do is to open your Instagram schedule post tool, choose the photos or videos you aim to post in the future, edit their captions and set the best hashtags and schedule them for later.
No worries, your posts will be posted at the set time in the future, one by one with your preferred settings. You do not even have to touch your phone again!
- You will Gain more followers
Most of us go to Instagram to see some good and worthy content on our desired subject, and we all love the accounts which care about their audiences more and have a very disciplined timing.
Imagine I am a very busy working woman who only goes to Instagram to track her favorite accounts and if I know the exact times on which one of my favorite account posts, I can check their profiles at those times, and I know when they correctly post which makes followers like me happy and saves their time.
Another thing is that if you keep posting 2 or 3 times a day, you have a higher chance to appear on your specific hashtag list so more people would find your posts and interact with it.
So when you have set to auto-post your posts, you’ll never forget to share your pictures or videos a couple of times a day meanwhile you will not miss the time you knew more Instagram users were online.
- Your engagement will grow
By now I hope you have switched to a business account and you have analyzed your Instagram posts, so you know when your posts get more interaction, and that’s why you know when to set your posts to be shared. In result, since more people are online and are surfing Instagram, 100% your post is going to get much more engagement than before. And if you decided to auto-post more than once a day, then you will most probably appear on your follower’s feed, and they’ll notice your new post and will interact with it.
- You can manage multiple accounts at once
When you are working with an Instagram scheduling tool, you can have more than account added to it, so you have the ability to apply your desired settings and preferences to more than one account. Now you can surely feel how beneficial it can be to use a scheduler. Editing as much as posts you want for multiple accounts to schedule them for later, all in a short time! Isn’t that tempting?
