An Instagram profile can help an influencer earn millions. But, how do you make such a profile?
Instagram is the household platform for many influencers and social media personalities. Over the years, it has become the go-to platform for people with out-of-the-box thinking and innovative ideas. However, standing out on the platform requires extra work these days.
Writing a good Instagram post or posting a good picture is essential in generating traffic on the platform. While it’s necessary to find your own niche, it’s also important to understand creating good content.
So, how do you make your Instagram profile attractive and draw more users? Let’s find out:
10 Tips And Tricks To Make Your Instagram Profile Attractive
Making an Instagram profile attractive is a straightforward affair. All you need to do is take care of a few essentials, and your profile will be ready. However, understanding those essentials is more important than using them. These factors include:
- Using a proper bio
- Posting frequently
- Standing out with good content
- Avoiding overabundance of hashtags
- Using key Instagram features
To gain followers, it’s necessary that any Instagram influencer, business, or marketer focus on these. But, what’s the trick? How do you do it better than most? In order to understand these intricacies, let’s dive right into these 10 tips and tricks.
- Write An Intriguing Bio
An intelligent and intriguing bio will give you a lot of leverage on Instagram. You might wonder, how can you write something intriguing when Instagram allows only a 150 character limit? Well, the simpler you keep it, the better. So, if you’re an influencer, go for something like this:
- Age, Location
- Accolades (What you have done, your achievements, etc.)
- Your talents, aka photography or video making
- Your profession, i.e., blogger, influencer, etc.
This will give the audience a glimpse into your life. On the other hand, if you’re a business, here’s how to do it:
- Location flag emoji with trade, i.e., a global digital agency
- The solutions you provide, such as tech or marketing
- Your website
- Actual address
As you can notice, a business’ bio is much more professional. So, make sure you understand the difference and write a bio accordingly.
- Think Out Of The Box – Backward Your Text OR Create Invisible Character
You might hear this cliche thrown around often, but you do need to think outside the box to make it on Instagram. Finding ideas to take pictures that aren’t taken before or write posts that aren’t written before is not easy.
So, you can use something like the backward text to test the intelligence of your followers or just have a bit of fun with them.
Using something like backward text will attract the audience and forces them to figure out the right word.
Furthermore, to create some criousity in your follower’s mind, you can add the invisible character in Instagram account name or bio.
This way you can hide your profile name and make it different and unique from other users.
- Write something straightforward, but reverse it to add a twist
- Use invisible characters for a giveaway code or promotion
- Use both these in trivial questions – with rewards
- Urge your commenters/followers to take part in it
That last bullet point is especially necessary, as it will impulse your followers into interacting with your profile. So, make sure you do that by using this tactic.
- Use A Professional Camera Or A Very Good Phone
One of the significant problems for new influencers is getting their hands on proper equipment. However, you don’t necessarily need a photographer-level camera to be able to take Instagram-level photos.
In fact, you can find phones with high-quality cameras for as low as 250-300$. So, look for anything with a good lens to take photographs that capture tiny details; colors provide a nice backdrop to your images.
- Ensure Frequent Posting – Stories & Posts
Frequently posting on Instagram is yet another key essential. In order to stand out on Instagram, you need to be able to stay in the eyes of your followers—granted that you build your following first. So, you need to stay relevant by frequently posting.
How can you do this? By making a content calendar. Try to post at least one story a day and 2-3 posts a week. This will ensure that you stay on the active side of Instagram users, and its algorithms will push you ahead in the explore section.
- Learn To Use Hashtags – Try Not To Exceed 25-30
Using hashtags is necessary for Instagram posting, whether you post images, videos, or stories. Instagram profiles with millions of followers don’t have to worry about it, as you might notice. However, for a newbie, they’re essential.
Yet, you have to ensure not to overdo it. In other words, never exceed 25-30 hashtags within a picture or video. This will push Instagram’s AI to put you at the back of the line. So, try not to stuff hashtags to gain followers/views
- Create Unfiltered Stories – A Glimpse Into Your Life
You might be posting stories regularly, but you need to take care of the context of said stories. If you wish to gain your follower’s trust, you need to give them a glimpse into your life.
Whether you’re an entrepreneur or an influencer, using the story feature to show sneak peeks of behind the scenes will help you gain more followers.
- Learn How To Use Highlights
Instagram highlights are the stories that you wish for your followers to see—even after its 24-hour lifecycle. Once the story is over, you might think it goes away forever. That’s not the case.
All you need to do is click on your profile picture on Instagram and pick the story you wish to use. Then, use that story as a highlight of your Instagram profile. You can use more than one at a time.
- Get In Touch With Influencers – Affiliate Marketing
Getting in touch with fellow influencers will help you yield greater results than anything else. This will help you draw an audience from other channels. So, find out who’s drawing more in your niche and get in touch with them—or collaborate with them.
- Go Live Every Now And Then
Going live will attract your followers, and it will show them your profile as the first story on their Instagram homepage. So, suppose you have a few thousand followers in the beginning. In that case, you can go live anytime and become a prominent story on their home feed.
- Reply To Your Comments- Engage With Your Audience
You will find many users commenting on your photos; some would be great, others would be negative. You will also notice some significant influencers and businesses replying to such messages. So, keep your head straight and reply to them in the most positive way to engage with your followers.
These are the 10 Instagram hacks and tips to help you elevate your new account. It will also help you make your profile appear more attractive to new followers.